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Return To Trade Shows FAQ Archive   How soon after the trade show should I follow up on leads? Answered By Editor After the show has ended, follow up promptly with a thank you letter and a brochure within the next day or two. After your prospects have had time to receive this packet, it is now appropriate for your sales representative to call and discuss their potential needs. keywords: Trade Shows | Trade Show | Displays | Exhibits | Leads | Lead Generation | Sales Representative Used Trade Show Booths Display Booth Design

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