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Should I send out pre-tradeshow mailers or product samples? |
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Should I send out pre-tradeshow mailers or product samples?Answered By Editor Tradeshow attendees rarely remember booths they visited once they return to the office. It takes multiple encounters to make a memorable impact. If you send out a pre-show mailer, you have a high likelihood that you will be remembered. If you include a small gift in the mailer, it has a greater chance of being seen and remembered. Even small items like magnets or key chain flashlights can be effective in getting people to open your mailer and stop by your booth. If your budget won't allow for a packaged mailer, then simply send out a flyer noting that you'll be giving away such and such product at your booth. They will come by to claim their gift. They will remember you. keywords: Tradeshows | Trade Show | Displays | Exhibits | Mailers | Pre Trade Show Mailer | Trade Show Booth | Promotion | Gift | Trade Show Marketing
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